In October 2022, the "New Product Joint R&D Center" jointly initiated by Hubei University and Rich (Guangdong) Technology Co., Ltd. was officially established.

New Product Joint R&D Center

The "New Product Joint R&D Center" aims to realize product optimization and upgrading, open up new application markets by improving existing products and developing new products, grasp the cutting-edge trends of new material research and development faster, and promote the development of high-tech materials and improve the independent innovation ability of enterprises.

The establishment of the "New Product Joint R&D Center" not only reflects the urgent need for innovation-driven development, but also demonstrates the ability to improve the effective supply of high-end products in the field of new materials.

Hubei University

Hubei University is a provincial key comprehensive university jointly established by the People's Government of Hubei Province and the Ministry of Education, and is a "double first-class" construction university in Hubei Province. The College of Chemistry and Chemical Engineering of Hubei University is one of the colleges with a long history and the strongest comprehensive strength. Among them, the research of applied chemistry in coatings, adhesives and other aspects has a long history and a good application foundation.

This year, Rich has used its own industry and resource advantages to cooperate closely with South China University of Technology, Hubei University and other universities. Carry out the most extensive "industry-university-research" technical cooperation alliance with enterprises as the main body and universities and institutes as academic leaders, and further realize the cooperation of enterprises with universities and universities to jointly promote the product research and development process and high-quality development of the industry.